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Finger Food

July 6, 2007

If people don’t get it in the first five seconds then you will need to waste alot of time and energy explaining what it is and this is time you are taking away from selling it.

Pair down your idea to the most comprehensible and easily digested little bite. It should be like finger food. Easy to grab, goes down in one bite and delivers a little kick in the tail. So, now tell me, what is it?

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2 Comments leave one →
  1. July 6, 2007 10:11 am

    Nothing is more rewarding than seeing your ideas go from concept to reality. Bottling everything down to “finger food” is a great start. Thanks for sharing.

  2. July 6, 2007 12:28 pm

    Especially if you can get the idea across to anyone. If your accountant understands then you are cooking with gas.

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